PR Newswire – Job Description

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Position

Senior Content Marketing Executive
 

This role will contribute heavily to our content creation and enhance marketing strategies in the Asia Pacific Region. Your key activities will include the following:

  • Content Strategy – Enhance PR Newswire’s thought leadership position in the industry by creating insightful and on-trend pieces. Develop a content marketing plan with support from the internal teams, and execute accordingly.

  • Content Creation – format including but not limited to Blog, Whitepaper, Podcast, Newsletter, Case Study, Research, as well as internal collaterals (website, brochure, leaflet, Press Release, etc.). Ensure all content aligns with overall corporate strategies and standard, and maintain consistency of the content across different channels and optimise materials design.

  • Content Distribution – utilise all marketing channels (online, social media, events, etc.) to distribute content effectively to generate demand.

 

Requirements

  • BA or BS degree in Communications, Journalism, Marketing or other relevant disciplines

  • 2+ years of content marketing experience, preferably in related industries such as media, public relations and marketing services.

  • Excellent verbal and written communication in English is a must. Good command in Mandarin and  Cantonese is also preferred

  • Ability to think creatively and have a keen eye for visual design. Basic knowledge of designing application such as Adobe Illustrator, InDesign or Photoshop is a plus but not a must.

  • An organised, resourceful, fast learner, problem solver, and self-motivated individual. Comfortable with taking the initiative and working in a fast-paced environment.

  • Good project management and multitasking skills to meet deadlines.

 

Business Development Manager

 

Primary Duties & Responsibilities:

  • To develop new business sales across marketing, corporate communications, public relations and/or investor relations segments over the telephone, via emails, and through face to face meetings

  • To reach or exceed specific quarterly and annual targets by achieving pre-set criteria on revenue generated, with primary focus on outbound wire distribution, multimedia services and corporate workflow solutions

  • To ensure that all clients are handled to the highest standards and everything is known about their corporate IR, PR and marketing communications requirements throughout the year

  • To stay ahead of competition by following up on all leads and opportunities to ensure that PR Newswire maximizes the chance of winning business and by keeping regular contact with clients and prospects

  • To provide regular (weekly, monthly and ad hoc) feedback of sales activities to the Supervisor, including clients wins/losses, competition activity, product feedback, etc. 

Requirements:

  • 3 - 5 years of sales and/or new business development experience, preferably in the relevant industries such as corporate communications, marketing, public relations, investor relations, advertising and/or software services sales

  • A solid track record of consistently delivering or exceeding sales targets and other relevant KPIs

  • High level of self-motivation, energy and accountability; ability to work both independently and as a team in a fast-paced working environment

  • Excellent interpersonal and communication skills; mature and engaging personalities

  • Native in Indonesian, High fluency in spoken and written English

  • Proficiency in Internet and PC software, esp. MS Word, Excel and PowerPoint

  • User knowledge and experience in CRM system is preferred

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